“Poetry cannot change society,” Adonis said. “Poetry can only change the notion of relationships between things. Culture cannot change without a change in institutions.” But to the criticism that poetry was an insufficiently popular form he replied: “Poetry that reaches all the people is essentially superficial. Real poetry requires effort because it requires the reader to become, like the poet, a creator. Reading is not reception.” He smiled and added, “I suggest you change your relationship to poetry and art in general.” - Adonis in the NY Times: here.